Sport to Have All Sponsor Spaces Filled for São Bernardo Match
Listen to the story
The Brazilian football club Sport will have all of its sponsorship spaces filled for its upcoming match against São Bernardo.
The game is part of the Série B competition, Brazil's second division in football.
Sponsorship spaces are areas on a team's shirt where companies pay to show their brand name.
Having all these spaces filled is good news for the club, since it brings in extra money.
Brand visibility on a jersey is an important source of income for football clubs.
Fans have also been asking practical questions about the match.
These questions include where to watch the game and what time it starts.
Some fans are also interested in predictions, often called tips, about the result.
Another common question is about the probable lineups for both teams.
A probable lineup shows which players are expected to start the match.
This kind of information is common before important Série B games.
The match between Sport and São Bernardo is being followed closely by supporters of both clubs.
Details about the final sponsorship arrangement and lineups are expected closer to kickoff.
Vocabulary7 words
- Sport
- a football club from Brazil
- São Bernardo
- a football club from Brazil
- Série B
- the second biggest football league in Brazil
- Brand
- the name or image of a company
- tips
- guesses about what will happen in a game
- probable lineups
- the players who are expected to start a game
- sponsorship
- money a company gives in exchange for showing its name
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Quiz
Answer key
1. All sponsorship spaces on the shirt 2. It brings in extra income for the club 3. The players expected to start the match
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Fill-in-the-blank listening
Play the audio again and fill in the missing words as you listen.
The Brazilian football club Sport will have all of its _____ spaces filled for its upcoming match against São Bernardo.
The game is part of the _____ competition, Brazil's second division in football.
Sponsorship spaces are areas on a team's shirt where companies pay to show their _____ name.
Having all these spaces filled is good news for the club, since it brings in extra _____.
Brand visibility on a jersey is an important source of _____ for football clubs.
Fans have also been asking practical questions about the _____.
Some fans are also interested in predictions, often called _____, about the result.
Another common question is about the _____ for both teams.
A probable lineup shows which players are expected to _____ the match.
Discussion questions
- Why do you think sponsorship spaces are important for football clubs financially?
- Do you follow pre-match information like lineups and predictions before games you watch?
- How do you think clubs decide which sponsors to feature on their jerseys?
- What other ways do sports clubs earn money besides sponsorships?
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