Shimamura to Sell "Chiikawa Movie" Goods from September 9
The Japanese clothing store Shimamura will release new goods based on the "Chiikawa" movie on September 9.
Chiikawa is a very popular Japanese character known for its cute and small design.
The new products include memo pads, sticky notes, and clear files, all decorated with Chiikawa characters.
The pictures on these items show the characters doing everyday activities, like working and studying.
This makes daily tasks look more fun and colorful for fans of the character.
In addition to the Shimamura goods, another brand called "Shiten" has released its own special collection with Chiikawa.
This collection includes six types of items, such as room wear, bags, and small pouches.
Fans who like both fashion and cute characters can enjoy this new line.
Meanwhile, Chiikawa has also expanded into digital entertainment.
The franchise has announced its first smartphone app, called "Chiikawa Pocket."
To celebrate the app's release, a special pop-up store event, called "Chiikawa Pocket mini POP UP STORE," will also be held.
These new releases show how popular Chiikawa continues to be across different types of products.
From clothing and stationery to mobile apps, the character brand keeps expanding into new areas.
Fans can expect more themed items and events connected to the movie and the growing Chiikawa universe.
Vocabulary11 words
- release
- to make something available to buy
- character
- a person or animal in a story
- sticky notes
- small paper notes that stick to things
- clear files
- see-through folders for papers
- collection
- a group of related products sold together
- room wear
- comfortable clothes worn at home
- app
- a program used on a smartphone
- pop-up store
- a shop open only for a short time
- franchise
- a brand with many related products
- stationery
- items used for writing, like pens and paper
- expand
- to grow bigger or add more things
Quiz
Answer key
1. September 9 2. Room wear, bags, and pouches 3. True
Fill-in-the-blank listening
Play the audio again and fill in the missing words as you listen.
The Japanese clothing store Shimamura will release new goods based on the "Chiikawa" _____ on September 9.
Chiikawa is a very popular Japanese _____ known for its cute and small design.
The new products include memo pads, _____ notes, and clear files.
The pictures on these items show the characters doing everyday activities, like working and _____.
In addition to the Shimamura goods, another brand called "Shiten" has released its own special _____ with Chiikawa.
This collection includes six types of items, such as room _____, bags, and small pouches.
Meanwhile, Chiikawa has also expanded into digital _____.
The franchise has announced its first smartphone _____, called "Chiikawa Pocket."
To celebrate the app's release, a special pop-up _____ event will also be held.
These new releases show how popular Chiikawa continues to be across different types of _____.
Discussion questions
- Why do you think character goods like Chiikawa are so popular in Japan?
- Would you buy stationery items with a cute character design? Why or why not?
- How might having a smartphone app help a brand like Chiikawa grow?
- What other types of products do you think could work well with the Chiikawa character?