Japan Post Bank Launches Savings Campaign with Baseball Star Ohtani
Listen to the story
Japan Post Bank, known in Japan as Yucho, has launched a new savings campaign. The campaign began on November 17.
The promotion features baseball star Shohei Ohtani, who plays in the United States and is very popular in Japan. This is described as the first collaboration campaign with him.
The campaign offers a fixed deposit account, which is a savings product where money is kept in the bank for a set period in exchange for interest. According to reports, the interest rate on this product could reach around one percent per year during the campaign.
To compare, the report calculated what would happen if someone deposited 300,000 yen for three years under this campaign, compared with putting the same amount into a three-year fixed-rate individual government bond. This type of bond is a safe investment where individuals lend money to the government and receive it back later with interest.
The result showed that the fixed deposit campaign would give savers about 6,700 yen more in net income than the government bond option over the same three-year period. Net income here refers to the amount actually received after any deductions.
Reports also mention that the campaign includes three special benefits for customers, along with certain conditions that must be met to receive them. However, the source material does not give full details of these benefits or conditions.
This kind of campaign is a common marketing strategy for banks, which try to attract more savers by offering higher short-term interest rates or special perks tied to celebrities or sports stars.
People interested in the offer are advised to check the official terms before opening an account, since campaign rates and benefits are often only available for a limited time.
Vocabulary7 words
- Yucho
- a common nickname for Japan Post Bank
- fixed deposit
- money kept in a bank for a set time to earn interest
- interest rate
- the percentage of extra money paid for saving
- yen
- Japan's currency
- individual government bond
- a loan from a person to the government that pays interest
- net income
- money left after costs or deductions are taken out
- benefits
- extra advantages offered to customers
Quiz
Answer key
1. A savings bank 2. About 1% 3. True
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Fill-in-the-blank listening
Play the audio again and fill in the missing words as you listen.
Japan Post Bank, known in Japan as _____, has launched a new savings campaign. The campaign began on _____.
The promotion features baseball star _____, who plays in the United States and is very popular in Japan.
The campaign offers a _____ account, where money is kept in the bank for a set period in exchange for interest.
According to reports, the _____ on this product could reach around one percent per year.
The report calculated what would happen with 300,000 _____ deposited for three years, compared with a three-year fixed-rate _____.
The result showed the campaign would give savers about _____ yen more in net income.
Reports also mention the campaign includes three special _____ for customers.


