EPS: Voters "Fell for Reels" and Backed Ruling Party
Listen to the story
Edappadi K. Palaniswami, the leader of the AIADMK party in Tamil Nadu, has said that voters supported the ruling party because they were influenced by short videos known as reels.
His comments came after by-elections were held in two places, Maduranthakam and Tharapuram, in Tamil Nadu.
EPS said the AIADMK will defeat the growing popularity of a newer political group, which he described as a 'temporary success story.' He was referring to the TVK party.
He claimed that this new party's recent success would not last, and that the AIADMK would overcome its challenge in future elections.
EPS also thanked everyone who had voted for the AIADMK in the two by-elections, calling their support important for the party.
The statements show that political leaders in Tamil Nadu are paying close attention to how social media affects voters' choices.
Short video content, often used to attract quick attention, has become increasingly common in political campaigns across India.
EPS did not give further details about the specific influence of reels on the recent by-elections.
Vocabulary7 words
- AIADMK
- a major political party in Tamil Nadu
- ruling party
- the party currently in power
- reels
- short videos shared on social media
- temporary
- lasting only for a short time
- TVK
- name of a newer political party
- social media
- apps and websites used to share content
- campaigns
- organized efforts to win votes
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Quiz
Answer key
1. Short video reels on social media 2. Maduranthakam and Tharapuram 3. True
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Fill-in-the-blank listening
Play the audio again and fill in the missing words as you listen.
Edappadi K. Palaniswami, the leader of the _____ party, said voters supported the ruling party because of reels.
His comments came after by-elections were held in _____ and Tharapuram.
EPS said the AIADMK will defeat a newer political group called _____.
He described this group's success as a '_____ success story.'
He claimed the new party's recent success would not _____.
EPS thanked everyone who voted for the AIADMK in the two _____.
Short video content is often used to attract quick _____.
This kind of content has become common in political _____ across India.
EPS did not give further _____ about the influence of reels.
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