Oct 29, 2026Entertainment Business116 words1 min read

Hello Kitty Maker Ends Link With Japanese Spy Drama

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Sanrio is a Japanese company. It makes Hello Kitty and other characters.

Sanrio made special products with a Japanese TV show. The show is called Vivant.

Vivant is a spy drama. People in China did not like it. They said bad things about it online.

This is called a backlash. Many people were angry together.

Sanrio said sorry. The company also stopped working with the TV show.

Sanrio did not say why China was angry. The news report did not give more details.

Sanrio sells toys and gifts in many countries. China is a big market for the company.

Companies often say sorry when customers are upset. They do not want to lose business.

Vocabulary15 words

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1. What does Sanrio make?

2. What is Vivant?

3. What did Sanrio do after the backlash?

1. Hello Kitty and other characters 2. A Japanese spy drama 3. It apologised and stopped the collaboration

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Play the audio again and fill in the missing words as you listen.

_____ is a Japanese company. It makes Hello Kitty and other characters.

Sanrio made special products with a Japanese TV show. The show is called _____.

Vivant is a _____ drama. People in China did not like it.

This is called a _____. Many people were angry together.

Sanrio said _____. The company also stopped working with the TV show.

Sanrio sells toys and gifts in many countries. China is a big _____ for the company.

Companies often say sorry when _____ are upset.

They do not want to lose _____.

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